CONTENTS OF THIS COURSE

SESSION 1: OVERVIEW OF MAKING MONEY ON YOUTUBE

1. The trend of MMO jobs
2. Overview of content creation and business on YouTube
3. Core knowledge to enter the field of MMO on YouTube
4. 3 stages of seft-efficacy development in Sconnect

SESSION 2: CONTENT CREATION- THEORY AND PRACTICAL TOOLS

1. The role of content on YouTube
2. Traning writing script for content on YouTube
3. Training making edited videos

• The standards of edited videos
• Tools to edit video

4. Avatar on YouTube

• The standards of an avatar
• Tools to design an avatar

SESSION 3: YOUTUBE- POLICIES- INDICATORS AND OUTPUTS

1. Policies and operation principles

• YouTube's Community Guidelines
• YouTube Copyright & Fair Use Policies
• YouTube Monetization Policies

2. Rules of distributing contents on YouTube

• The principle of distributing videos on YouTube
• Matrix of Youtube input parameters

3. The set of important output parameters of YouTube

• 07 important output parameters
• How to apply business elements on Youtube

SESSION 4: CHANNELS MANAGEMENT ON YOUTUBE

1. Responsibilities and duties of a content channel administrator
2. Operation and management process for a content channel on YouTube
3. Strategies for using keywords to your advantage
4. Strategy for creating good avatars
5. Strategy to increase the audience for the channel from YouTube
6. Strategies to drive customers to access the channel from other platforms
7. Techniques to increase interaction and some notes when interacting with customers on the channel
8. Set of measurement indicators and data analysis techniques for channel evaluation and optimization
9. Common problems and how to deal with them

SESSION 5: ACTION PLAN AFTER COURSE AND SUMMARY

1. Action plan
2. Presentation- Q&A- Completion
3. Closing ceremony- Awarding for excellent students